Press Releases

Ethical SEO Company Shifts Focus to Usability

July 5, 2006

A search engine optimisation (SEO) company widely praised for its ethical approach to the subject has this month begun to shift its priorities from pure SEO to usability evaluation, web-design evaluation and consultancy. The decision, by UK-based Spiderfriendly, is a logical extension of the firm's belief that, for best results, all aspects of web presence should be in harmony.

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Spiders Should Feel at Home on the Web

May 11, 2006

The aim of search engine optimisation (SEO) is to improve the value of website visits through programming, link-building and a host of other skills that help search engines match users' search terms with relevant web pages. A huge part of SEO is making websites hospitable to the "spiders" that automatically inspect web pages and send details of the content back to their engines' databases. The quality of the data they gather will influence web users' decisions on whether to visit you or your competition. So if you do only one thing to improve the visibility of your website, make it spider friendly. Ethical SEOs are expert at all these skills, and this brings us perfectly to spiderfriendly.co.uk, an Anglo-Russian enterprise that is unfailingly generating traffic and sales to website owners the world over.

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